Established in 2000, theinder.net began as a social network for second-generation South Asians in Germany. Today, it stands as a leading platform for India-related content within the German-speaking digital community.
To mark its 20th anniversary, a new visual identity has been introduced. It fuses patterns from the Indian visual tradition with contemporary Indian visual trends, global design aesthetics, and samples from the digital realm.
Logo
IIlustrations and Visual Language
Digital Design
Social Media
On the occasion of the 20th anniversary theinder.net celebrated twenty cultural phenomena that have played a major role in shaping the image of the Indian diaspora in the Western world.
Theinder.net
Visual Identity
Design, Illustration
Theinder.net
